LinkedIn Sales Navigator is the most powerful prospecting tool most B2B sellers underuse. Its search filters can build a laser-targeted list of decision-makers — but the leads sit inside LinkedIn, and turning them into actual outreach is where teams get stuck. Here’s how to use Navigator well, and how to bridge it to a real outbound sequence.
What is LinkedIn Sales Navigator?
Sales Navigator is LinkedIn’s premium prospecting product. It layers advanced search, lead and account lists, saved searches, real-time alerts and InMail on top of LinkedIn’s data, so you can find and track exactly the right people far more precisely than the free version allows.
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Is Sales Navigator worth it?
For anyone doing serious B2B prospecting, usually yes — the targeting depth alone often justifies it. The advanced filters let you build lists by role, seniority, company size, industry, geography and more, which is the foundation of good outbound. The caveat: Navigator finds people, but it doesn’t give you their email or run your sequences — you still need tooling around it.
Key features for prospecting
- Advanced search — dozens of filters to pinpoint your ICP.
- Lead and account lists — save and organize prospects and target companies.
- Saved searches and alerts — get notified when new people match your criteria or change jobs (great trigger events).
- InMail — message people you’re not connected to (limited credits).
- Relationship insights — see paths and shared connections.
How to prospect with Sales Navigator
- Define your ICP and translate it into search filters (see the ICP guide).
- Run an advanced search and refine until the results are tightly on-target.
- Save the matches to a lead list.
- Set up saved searches and alerts so new matches and job-change triggers come to you.
- Export or sync the leads into your outreach workflow.
Turning Navigator leads into outreach
This is the step that trips teams up. Navigator gives you names and profiles, not email addresses or sequences. To actually reach people you need to find and verify their email, then run a multichannel cadence (LinkedIn + email). Outboundry closes that gap — find verified emails for your Navigator-built lists and run LinkedIn + email sequences from one place, so a targeted search becomes booked meetings instead of a list that just sits there.
Tips to get more from Navigator
- Use saved-search alerts as a trigger-event engine — a new role is a warm reason to reach out.
- Combine Navigator targeting with email so you’re not limited to LinkedIn’s message caps.
- Keep lists tight and refresh them; broad lists waste the precision Navigator gives you.
Frequently asked questions
Is LinkedIn Sales Navigator worth it?
For serious B2B prospecting, usually — the advanced targeting is its core value. But you’ll need email-finding and sequencing tools alongside it.
Does Sales Navigator give you email addresses?
No. It identifies people but doesn’t provide verified emails — you need an email finder to reach them off-platform.
What’s the difference between Sales Navigator and regular LinkedIn?
Navigator adds advanced search, lead lists, saved searches, alerts and InMail for prospecting that the free version lacks.
How do I turn Sales Navigator leads into outreach?
Find and verify their emails, then run a multichannel (LinkedIn + email) sequence — Outboundry does both from one platform.
Turn Navigator lists into pipeline
Outboundry turns your Sales Navigator lists into pipeline — find verified emails and run LinkedIn + email sequences from one place. Start your free trial.