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Outboundry Blog

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Playbooks, deliverability tips and product updates for modern outbound teams.

September 10, 2026 How to Find Anyone’s Phone Number for B2B Sales Mobile vs direct dial vs switchboard, realistic match rates, and why a mobile costs ten times an email. Read article → September 10, 2026 Job Change Signals: The 90-Day Window Why job changes are the highest-converting signal in B2B, when inside the 90-day window to reach out, what to say, and the closed-won play that beats cold job-change outreach. Read article → September 10, 2026 Your Lead List Decays Faster Than You Think B2B data decays at roughly 2.5% a month. What a six-month-old list costs in bounces and sender reputation, and how job-change monitoring turns decay into pipeline. Read article → September 10, 2026 The $1,600 LinkedIn Post Everyone who engages with a competitor's posts is a buying signal. Per-engager pricing makes the play unaffordable on exactly the posts worth harvesting. The maths. Read article → September 10, 2026 Signal Merge Fields: Personalization That Fails Safely Why signal-based merge fields break more often than name fields, how to write fallbacks that read as sentences, and the rules that stop a personalization error reaching two thousand people. Read article → September 9, 2026 How to Find Company Lookalikes: Turning Best Customers Into a Target List Your closed-won accounts describe your real ICP better than any strategy document. Here is how to find companies that resemble them, which attributes actually predict fit, and how to build the list. Read article → September 8, 2026 How to Export a Competitor’s LinkedIn Followers (And What to Do With Them) People who follow a competitor have told you they care about your category. Here is how to export a company’s LinkedIn followers, filter them down to real prospects, and write outreach that does not feel creepy. Read article → September 4, 2026 How to Identify Buying Signals: Categories, Strength and Timing A working framework for spotting buying signals in B2B outbound, how to rank them by strength, how long each stays useful, and which pairs are worth acting on immediately. Read article → September 3, 2026 What Is Signal-Based Prospecting? A Practical Guide for 2026 Signal-based prospecting means reaching people when something has changed, not when your list says so. Here are the signals that predict pipeline, how to find them, and how to turn one into a sequence. Read article → August 14, 2026 ICP Scoring for Outbound: How to Stop Emailing Bad-Fit Leads Bad-fit leads cost you more than a wasted send, they cost deliverability. Here is how ICP scoring works, which signals actually predict fit, and how to score leads before they enter a sequence. Read article →