Author
Ravi Kewat (page 6)
October 21, 2026
Outbound for Fintech
In regulated sectors your champion cannot buy alone, your email gets filtered harder, and how you obtained their details becomes part of the pitch.
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October 21, 2026
Outbound for Manufacturing and Industrial
Most outbound tooling assumes a buyer with a laptop, a LinkedIn habit and a software budget. Plant managers have none of the three.
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October 21, 2026
Outbound for Marketplaces and Two-Sided Businesses
Your constraint is liquidity in one postcode, not pipeline in general. That changes the target, the message and the metric.
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October 21, 2026
Claude Skills for Outbound: Five Files You Can Copy
A skill is a markdown file that teaches an assistant how you want a job done. Here are five that cover most of the repeated work in outbound.
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October 21, 2026
Comparing Sales MCPs: What Actually Matters
An MCP server is easy to announce and hard to build well. The difference shows up in permissions, not in the feature list.
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October 21, 2026
AI Agents vs Workflows: Which One Your Outbound Actually Needs
The useful distinction is not how clever the system is. It is whether the path is known in advance.
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October 21, 2026
What Breaks When You Give an AI Your Whole Pipeline
None of these announce themselves. That is what makes them worth knowing about in advance.
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October 21, 2026
AI Agent Frameworks for GTM Teams
Most go-to-market teams asking which framework to use should not be choosing a framework at all.
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October 21, 2026
Running Outbound From the Command Line
An unusual direction for sales software, and it makes sense for a narrow set of jobs that dashboards handle badly.
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October 21, 2026
Google Postmaster Tools for Cold Senders
Gmail will tell you what it thinks of your domain. Most cold senders have never asked.
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